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MediaPost Publications is an on-line publishing resource for all advertising media professionals - TV, cable, radio, print, interactive, agencies, buyers, and reps - providing news, articles and commentary.
- 1,175articles · 30d
- 15+ hour agolatest article
- Aug 15, 2026earliest in window
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News
Independent Ad Measurement (Outside Of TV) Is Dead
3+ day, 23+ hour ago (599+ words) Most in our industry should care about having independent, trusted third-party measurement anchoring the buying and selling of all advertising in the U.S. First, the amount of money at stake is enormous; U.S. ad spend will approach half a trillion dollars this…...
Digital Ad Overload Sends Consumers Running For Print, Survey Finds
3+ day, 23+ hour ago (93+ words) 09/10/2026 MediaPost Become a free MediaPost member now to read this article Log in if you are already a member Digital Ad Overload Sends Consumers Running For Print, Survey Finds Americans are drowning in digital advertising, and many have responded with…...
Newsom Signs Ban On 'Addictive' Social Media Features
3+ day, 21+ hour ago (251+ words) California Governor Gavin Newsom on Thursday signed a bill that prohibits social media platforms outright from providing "addictive features" -- including algorithmically recommended content and videos that play automatically -- to users under 16. Newsom said at the signing ceremony that the law…...
Jeep Effort Plays Up Brand's Legendary History
3+ day, 20+ hour ago (157+ words) Jeep is launches a national marketing campaign that celebrates the brand’s connection between America and 4x4 vehicles. Creative celebrates the shared values that have connected the Jeep brand and America for 85 years: freedom, capability, resilience and an unwavering drive to explore…...
IAB Revises Ad Forecast, Shows Growth For Most Media
4+ day, 7+ hour ago (711+ words) Major cyclical events continue to drive strong ad growth during the first half of 2026. Macroeconomic concerns have eased amid a resilient consumer market that shows optimism, playing a major role in the change. The Interactive Advertising Bureau (IAB) has released…...
Seven Allen Media Stations Sign A New Deal With ABC
4+ day, 1+ hour ago (143+ words) Join for Free(you'll return to this article) Read the whole story at Radio+Television Business Report » Apple’s John Ternus may be new to the CEO role, but he's no stranger to the tech giant’s hype machine. And while the…...
Kia Highlights Wide-Ranging Hybrid Availability
4+ day, 6+ hour ago (390+ words) From the plus-sized Telluride to the Sportage Hybrid to the Carnival MPV, Kia America has a hybrid model to fit every lifestyle. This isn’t anything new—the automaker has offered the second largest lineup of hybrid vehicles in the industry…...
Scarlett Johansson Debuts As Hyundai's New Brand Voice
4+ day, 18+ hour ago (30+ words) 09/09/2026 MediaPost Become a free MediaPost member now to read this article Log in if you are already a member...
Five Guys Selects Mirimar As Creative AOR
4+ day, 22+ hour ago (136+ words) Less than a month after naming Canvas Worldwide as its media agency, fast casual restaurant chain Five Guys has named Los Angeles-based ad agency Mirimar its creative AOR following a competitive pitch. After decades of eschewing traditional advertising and marketing…...
Infiniti Luxury Vs. Nissan Utility: There Is No Wrong Answer 09/08/2026
5+ day, 14+ hour ago (433+ words) All of the automakers have luxury car divisions, and there is usually some crossover between vehicles. Toyota has Lexus, Honda has Acura, Ford has Lincoln, Hyundai and Kia have Genesis — you get the picture. In Nissan’s case, there’s Infiniti. The…...