Shopping News / Articles

B&T
bandt.com.au > why-hello-first-name-isnt-fooling-anyone-anymore

Why ‘Hello, [First Name]’ Isn’t Fooling Anyone Anymore

1+ mon, 1+ day ago  (764+ words) In this exclusive op-ed, Sam Hoare, area vice president ANZ at DXP content platform, Contentful, argues that while brands continue to pour investment into digital, many are still treating customers like strangers. He warns that without a serious shift towards…...

Shopping

Please enter a search for detailed shopping results.